Retail Perks and the ability to promote employees and designate their uniforms gives a lot of customization options for the player to make their dream business. Maxis and The Sims Studio decided to bring in the ability to dress mannequins and sell outfits, so even clothing shops are possible with the business system. The Retail features work similarly no matter what type of items you want to sell, so this guide is relevant to anything from a variety store or bakery, to an art gallery or book store. Nearly anything in the game can be sold for a profit, and you've got a number of options to help you optimize how your business is run and rake in the Simoleans. The Sims 4's Get to Work Expansion Pack marks the return of the Open for Business style management of retail stores, which Simmers have missed since The Sims 2. The outside decorations help attract customers through 'curb appeal'. The Sims 4 Get to Work: Retail Guide Guide to Opening your Store & Basic Concepts This Guide will teach you to open your own small business in The Sims 4.
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